An Explainer video is a short video encompassing 3D or traditional Animation or graphics, extensively used to clarify complex ideas with a specific business goal in mind. The explainer video is usually formatted in a simple yet delightful way that lasts around two minutes. Explainer videos help promote a company brand by describing the products and services in a way that resonates with its target audience’s pain points. With explainer videos, the company can delineate various solutions effortlessly and lightly, where the company can generate new leads, gain engagement, etc., thereby fostering brand awareness and increasing conversions. Making constant communication with the company users is one of the keys to using explainer videos.
At Camera In Action, we love to create high-quality explainer videos in creative ways to help improve your business goals and plans. With an effective marketing strategy implemented in the explainer video, the needs and motives of your products and services are reaching out to the target audience, making them understand the ideas behind the scene. Explainer videos are far better than regular video campaigns as they are cheaper and more effective. These are the combination of animation, design, motion, voice-over, and intriguing story-telling that will drive your user into the world of solutions and easy-to-do steps. You can even convince the client to use your products and services by showing how-to and what-for things.
The process of creating an explainer video includes:
We ask. You explain. We understand exactly what you need.
We write a script and get your approval
We create a storyboard and get your approval
We get the voiceover recorded and get your approval
We create style frames and get your approval
We send you the final draft and get your approval
We add music and sound effects and get your approval
We will send you the final video!
Answer: In the first stage of our process, we work with you to understand your business and what type of video will best resonate with your audience. If we assess that an explainer video will help you achieve your business goals, only then we take on your project.
Answer: We offer a wide range of pricing for explainer videos. The costs of our videos depend on the complexity, type, and duration of the video. Our pricing is scalable and appropriate for all budgets.
Answer: Depending upon the complexity of your project, it can take between 4-8 weeks to complete an explainer video.
Answer: Our revision policy is simple. We offer unlimited revisions as long as there’s no change in scope of work.